Target Audience for College Magazine (Reader Profile)

Age range : 15 -19

Sixth form is only meant for students aged 16-18, however I decided to expand my target age range to 15-19 as some people stay on for an extra year after they are 18. Also, people who are going into the sixth form (i.e. 15 year olds) may be interested in reading about things they can look forward to are start getting ready for. 

Gender : Aimed at both genders

Both male and female students attend sixth form, therefore the colour schemes and articles featured in the magazine should be appropriate for both genders.

Interests and Hobbies

• Films
• Music
• Clothes (possibly more female orientated)
• Learning to drive
• Socialising
• Sports
• Food
• Social Media

Worries and things that they care about

• Their future
• Employment
• Stress management
• Exams
• Coursework
• Interviews
• Applying for University
• Time management
• Choices
• Relationships

What they want to know about

• Options for after sixth form/college
• Employment opportunities (both part time and for after sixth form)
• Current affairs that could affect them
• Apprenticeship information
• Drugs and alcohol advice